Alife is a lifestyle brand that revolves its concept around Downtown NYC. They have been in the scene since 1999, but seemed to take a small break from clothing over the past few years. Returning with new products and the drop of their 2014 line show they have not lost their touch. They have always had a decent footwear lines, but it has always been their standard t-shirts that brought my attention to the brand. I can remember my favorite from years back that simply said, “as high as ALIFE get”. I just enjoyed the use of their brand name.
My favorite piece from the drop is their Roses Shirt. It features a small ALIFE on the front left chest and a larger logo across the back with roses below. Very simple and cool tee. The drop includes hats, t-shirts, hoodies, and much more.
Head over to http://alifenewyork.com/ for more items and information on the brand.